All Divisions
Publishing, Licensing & Legal

Instinctive
Publishing

Intellectual property management, publishing operations, and legal strategy — protecting what you create, licensing what you own, and building revenue from the rights you hold. Your IP is an asset. We treat it like one.

Focus IP & Rights Management
Approach Protect, License, Monetize
Scope Publishing + Legal
"Every piece of content you create is intellectual property. Every IP is a potential revenue stream. Most creators leave that money on the table."
Instinctive Publishing
IP Philosophy

Publish. License. Protect.

Three interconnected disciplines that turn creative work into defensible, revenue-generating assets.

Publish

Full-service publishing operations — from manuscript to market. Books, digital content, music, and media. Distribution strategy, format optimization, and go-to-market that reaches the right audience on the right platform.

License

Licensing strategy and deal-making — turning your IP into recurring revenue through syndication, merchandising, co-branding, and distribution partnerships. We negotiate terms that protect your upside.

Protect

Legal strategy for creators and businesses — copyright, trademark, contracts, and compliance. We build the legal infrastructure that keeps your work safe and your business defensible.

From creation to monetization.

We handle the business side of creative work — so you can focus on making it, knowing it's protected and profitable.
001

Publishing Operations

End-to-end publishing — editorial management, production coordination, distribution, and marketing for books, digital media, and content catalogs.

  • Book & eBook Publishing
  • Editorial & Production Management
  • Distribution Strategy
  • Print-on-Demand & Fulfillment
  • Catalog & Backlist Optimization
002

Music & Audio Publishing

Music publishing, catalog administration, and rights management for songwriters, producers, and labels — maximizing sync, mechanical, and performance royalties.

  • Catalog Administration
  • Sync Licensing & Placement
  • Royalty Collection & Auditing
  • Publishing Deal Negotiation
  • PRO Registration & Management
003

Licensing & Syndication

IP licensing strategy — identifying revenue opportunities, negotiating deals, and managing ongoing license relationships across media, merchandise, and distribution.

  • Brand & Character Licensing
  • Content Syndication
  • Merchandise & Co-Branding
  • Territorial & Format Rights
  • Licensing Revenue Optimization
004

Intellectual Property Strategy

IP portfolio management — identifying, registering, and strategically deploying your intellectual property for maximum protection and commercial value.

  • IP Audit & Portfolio Assessment
  • Trademark Registration & Management
  • Copyright Registration
  • Trade Secret Protection
  • IP Valuation & Monetization
005

Contracts & Legal

Legal infrastructure for creative businesses — contracts, negotiations, compliance, and dispute resolution that protects your interests and your work.

  • Contract Drafting & Review
  • Deal Negotiation
  • Entertainment & Media Law
  • Compliance & Regulatory
  • Dispute Resolution
006

Rights Administration

Ongoing rights management — tracking licenses, collecting royalties, enforcing terms, and auditing usage to ensure you're getting paid for every use of your work.

  • Royalty Tracking & Collection
  • License Compliance Monitoring
  • Rights Database Management
  • Usage Auditing & Enforcement
  • Revenue Reporting & Analytics

IP that earns its keep.

Cases where smarter IP strategy turned creative catalogs into revenue-generating assets.
Licensing Strategy
Brand Licensing Program — CPG
Confidential — Lifestyle Brand
Built a brand licensing program from scratch — identified categories, negotiated deals, and launched licensed products across home goods, apparel, and accessories. Generated new revenue with zero production risk.
$2.8M Licensing Revenue (Yr 1)
6 License Deals Closed
IP Protection
Trademark Portfolio — Tech Startup
Confidential — SaaS Company
Built a comprehensive trademark portfolio for a scaling SaaS company — cleared and registered marks across 12 jurisdictions, established monitoring protocols, and resolved three active infringement cases.
12 Jurisdictions Filed
3 Disputes Resolved
Book Publishing
Thought Leadership Series — 4 Titles
Confidential — Executive / Author
End-to-end publishing for a four-book thought leadership series — ghostwriting coordination, editorial management, design, production, and multi-format distribution (hardcover, eBook, audiobook).
4 Titles Published
85K Copies Sold
Content Syndication
Media Library Licensing — Global Distribution
Confidential — Media Company
Structured and executed a content syndication strategy for a 10,000+ asset media library — territorial licensing, format-specific rights management, and automated royalty tracking across 8 distribution partners.
10K+ Assets Managed
8 Distribution Partners

Protecting the people who create.

Authors, artists, labels, studios, and businesses that trust us to manage the business side of their creative work.

Music Label
Media / Publishing
Entertainment
Brand Licensing
Enterprise IP
Deep Tech / Patents
Portfolio IP
Athlete Licensing
Brand / Trademark
Software IP
Content Publishing
Nonprofit Publishing

Every right, every revenue stream.

Standalone legal, publishing, or licensing services — or a full IP management engagement.

Book & Content Publishing

Manuscript to market — editorial management, design, production, multi-format distribution, and marketing.

Music Publishing & Administration

Catalog registration, sync licensing, royalty collection, PRO management, and publishing deal negotiation.

IP Strategy & Portfolio Management

IP audit, registration, valuation, portfolio strategy, and ongoing management across trademarks, copyrights, and trade secrets.

Licensing & Syndication

Deal sourcing, negotiation, contract management, and revenue optimization for brand, content, and media licenses.

Contract Drafting & Negotiation

Artist agreements, distribution deals, licensing contracts, NDAs, partnership agreements, and vendor terms.

Rights Administration & Royalties

Ongoing rights tracking, license compliance, royalty collection and auditing, and revenue reporting dashboards.

Compliance & Regulatory

Industry-specific compliance, content regulation, privacy (GDPR/CCPA), and regulatory advisory for media and creative businesses.

Dispute Resolution & Enforcement

Infringement investigation, cease & desist, DMCA/takedown management, mediation, and litigation coordination.

Got IP worth defending?

Whether you're building a publishing program, structuring a licensing deal, or protecting your trademark — we'll handle the business side while you create.